Thursday, July 29, 2010

SMG President Li Ruigang: IPTV risk is too cool the temperature


SMG Shanghai Media Group president Li Ruigang said that IPTV is not to show one. IPTV is a very popular topic this year, this reporter interviewed came to Beijing to attend the "Fortune" Global Forum in Shanghai Media Group SMG president Li Ruigang. Participants during the Li Ruigang the first time "IPTV to be cool" point of view.

Beijing News: Shanghai Media get the first IPTV license, how to prepare for the operation of industrialization?

Li Ruigang: We first get the country on the IPTV license, there are a lot of the media to interview me. You are my first interview to accept the press on this issue. I do not want a high profile on this issue, because it has a lot going to deal with very complex relationship, we are in this area is not to show one.

This topic is very hot this year, my view is that IPTV should be cool. Many people see it too simple, even network TV, broadband TV and IPTV confused. IPTV in fact very complex, involving telecommunications and radio and television together, related to national policies of liberalization and try the game involves a lot of interest, related to technology to provide the details, including digital protection system technology, streaming media technology , equipment providers, the set-top box, server problems, but also the relationship between telecommunications operators coordination. All of these need to complete system solutions.

There is also the relationship between central and local authorities. Also from operations, the mutual sharing of the market, and many problems to crack. Such as central server, the user's cell to split, copyright protection system, electronic think-tank system, users need to be integrated management system. Very difficult and this is a complex issue.

Beijing News: What made steady progress this year in the IPTV project, SMG specific to do here what kind of work?

Li Ruigang: This year there will be some attempts, for example, and China Telecom Group's level of cooperation on the strategic framework to solve large problems. It also sought the views of the State Administration of Radio, because it involves opening up the content. I while ago to go to the British "Financial Times", organized a forum, a point I agree, IPTV is not Internet thing, but a TV.

Therefore, policy needs to be communication. This year we will select a number of cities in the country this experiment. Because at the technical level has been some international solution, so we will and mature technology developers collaborate to build a real business model. On IPTV, I think it is necessary to establish the physical platform, the second is to build service models. Such as China Mobile has a mature business model, but we have not this model, and will therefore absorb some relevant experience in other industries do. I personally think that the risk of IPTV great many unpredictable factors.

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Wednesday, July 21, 2010

If your answer is precise and appropriate decency


In the interview, the examiner will often ask some questions for candidates to answer, to judge a candidate's basic ideas and quality. Exquisite decent answer will undoubtedly increase the candidate bright spot, which stand out among the many strong opponents. The following are among the job applicants frequently encountered problems, as a candidate, you would choose answer?

鈼?Why do you repeatedly swap the workplace?

1. I like to seek a new environment, new stimulus. Because the new environment more suitable for my personality.

This answer is too simple, most of the interviewer will think you are alone, blindly seeking to stimulate the curiosity is the lack of pragmatism, inconstant. Where there are reasonable examiner would not agree.

2. Because the new environment is often filled with more intense competition and challenges. And such an environment more suitable for my development.

This answer shows that you are full of enterprising spirit, the courage to challenge and perseverance, the courage to act, therefore, more suitable for the early days of urgent need to open open up the market situation of companies and enterprises. For already have a certain size, market stability and flourishing of the company, enterprises, while most will remain "stubbornly novelty, lack of down to earth spirit" of the defect.

3. Because in the past few units are not suitable for me ... ... I think either of those companies less competitive, or competitive mechanisms are not sound enough, or where employees are not entitled to compensation, or the lack of decent and pragmatic style of leadership ... ...

What both companies, enterprises, that answer is very bad, because it will make the examiner think you are too picky, it seems "stale world alone I Ching," the style, it is difficult given important posts.

4. I certainly hope that some companies in the same (unit) to expand my career because I am not a inconstant people, but I do not like standing still. So I think, various factors, from the original number of companies (units) to seek a new company (unit), may be more conducive to the rapid development of my career. On the other hand, after all, to see more units, in comparison, the more experience, even if the new company and the original company, almost, I have a strong ability to adapt, which is also to enhance my ability to work, to my career has brought new and faster development.

This is a generally accepted answer to win. Only show inconstant you are not a person, say you are a very enterprising person, the same time, reasonable and fully explained the reasons for the work unit number exchange so that the interviewer that you are from a thoughtful, Speculative good people.

鈼?from your "resume", you do not like ... ... this experience. Once you to our company, is not difficult for your development?

1. Please you believe, my ability to adapt very strong, I think I will adapt quickly to new challenges.

This answer is simple, and flow in popularity, unwilling to bank examiners the impression of novelty, the examiner who heard the answer, often think: "can my company is now needed is to immediately enter the efficient operation of the state's personnel ah! there is no time for you to meet! "

2. Indeed, from my previous work experience of view, I do not have direct experience in this area, perhaps my work would have been affected in a short time, but I believe in the long run, the company Development must be a strong entrepreneurial spirit that, relatively good staff to support innovation, perhaps, not much direct experience of the employees work more easily in the future practice of the outstanding contributions made by a ground-breaking. To look at the staff's good at learning and thinking, is it good to accept new challenges.

And compared with the first answer, this answer is much more profound and convincing. It certainly did not Zhijie's own experience to the company resulting from the loss, but the words in Qiangdiao the "in a short time," the crucial 1:00, Then from the company Changyuanfazhan the Jiaodu, described his company soon Shi Ying, and made outstanding contributions to the company the possibility, which eliminates the first to answer the interviewer hearts of the "exclusion" psychological. If you could do a simple example to illustrate their good at learning thinking, innovative spirit, the effect will be better.

3. I do not have much direct experience, but I have a related experience. As far as I know, and some other people must be taught university never went to college people.

This answer, in essence, and the first answer is the same, in effect, as the list of a "teaching university" in the example of analogy, and thus can give the interviewer the feeling of novelty. On this basis, if one or a few can be cited to prove their case with relevant work experience, the effect was much better.

鈼?At present, there are many large companies are recruiting people, compared to, you have chosen our small company, can explain why?

1. I think the big companies have the advantage of large companies, small companies have the strengths of small and medium companies, looking for work, the most important thing is to see whether we can display their own talents, realize their own value. I think the right is the best, you better suited.

This is a very practical, very sensible answer, that your sense of reality, more of their own have a clear understanding of the correct concept and career values career.

2. Based on my intuition and understanding of all aspects of your company from the perspective are more suitable for me.

This answer general, on the face of reason is very comprehensive, but in fact did not say anything mean, so hard to win each other's satisfaction.

3. For someone like me who just starting their careers, the selection medium and small companies, more conducive to play my own advantage, and then as soon as possible to make than most people's achievements.

This answer, in simple words contain the problem of deep calm, allow the other party that you are honest man, a strong entrepreneurial spirit and matter Upper Center, on a solid and pragmatic spirit.

鈼?Why did you apply for this job?

1. I really like this job, it brought me great development.

If the examiner perceptual conscious, like the man frankly, this answer will undoubtedly lead to his favor, but a strong sense of reason if the examiner will think you just highlighted candidates unilateral benefit, obviously not to his satisfaction.

2. On my current situation, I need this job, and I believe I can do the job.

This answer contains a "win-win" means, but did not provide a convincing reason for the other side, making it difficult to win the goodwill of the examiner.

3. On the one hand, this work can give me a big of Fa Zhan, because I am in this area has rich experience; the other hand, because I believe I can make a contribution, and my Nengli so I'm sure he could get the job onto a new level.

This answer, to compare good reason, to their own interests and the company's development in a location equally important, to show your frank and rational, no matter what kind of character examiner, from the company, recruiting personnel standpoint , and will not challenge you to answer this.

鈼?If the company did not hire you, What do you think?

1. I can only regret.

Examiner raised the issue, mostly to examine whether the candidate has the necessary and reasonable spirit of self-defense. In addition to this kind of answer that you are a candidate other than the failure of another, without any positive spirit of self-defense, which allows you to greatly reduced in the image examiner.

2. Does not matter, because I believe I can always find the right company.

This response to the same effect as the first one to answer, but show a different form. If the other party do this before a decision not to hire you, your answer might make the self-confidence to listen to the one of the helpless; the contrary, the examiner will often find you the candidates lack the necessary sincerity.

3. We thank you for the company provided me with such a display of self-training capabilities of the opportunity, I feel your company has not been selected, not the original intention of both sides, but at least tell me your company's employment standards, work ethic, etc. there is a certain distance. I will cherish the exchanges and cooperation.

This answer is full of gratitude to you and reason of state, your open-minded, motivated, courteous and so on temperament and conservation will make the interviewer of your admiration, even showing a knowing smile, that you were hired on the spot too!

鈼?If you are hiring the company, your salary requirements?

1. Does not matter. (Or "no")

This answered the surface, shows the candidate is at work, contribute to the figures, but most likely not enough to create an honest impression of the examiner, because the pay and work are inseparable off from, a person seeking a career, it is necessary consider the possibility of playing their own potential and abilities must be considered for pay, without pay, to seek career lost its sense of survival. So, in today's real social advocate,

2. I believe you can have today's development, and necessarily is based on staff performance, contribution to the payment of salaries and to meet the Po.

This answer to the first answer to avoid defects, although the standard does not give specific salary, but only pay interest on the performance, but also affirmed the strength of each other and just pay the trust mechanism. Its good effects are self-evident.

3. According to the current pay with the industry standard and I am expected to give the benefits of the company, I think the company should pay my salary not less than ... ... (specify number) it. Or: I may be reached under the current level of work, my salary should be ... ... (specific number).

The issue of pay, often many candidates thought, his mouth was unwilling to ask or not ask questions for fear of talking about money leaving the examiner will focus on enjoyment, treatment and neglect of work, contribution to the bad impression. In fact, in most cases, the examiner is that good takes the initiative to ask job applicants on the salary expectations in order to facilitate analysis and decision making, therefore, to determine if the applicant consider the other party is made out of this issue, This has been made under the specific and clear the "offer" not only meet the expectations of psychological examiners, but also shows you are thoughtful, good at analysis of rare talent.

鈼?For this company, you have any questions to ask?

1. No.

If the examiner made such a matter for the test as a candidate yet, "Getting Started" is an employee if they expect to focus on other than work hard at work on such issues as the enjoyment of people who look very pale, this answer is subtle decent , but, in most cases, the examiner raised such issues, not only treatment but also the two sides have not talked about, you paid more attention to the company otherwise. If job seekers to seize this opportunity to ask you some questions to other companies, said more attention, no doubt can do for your candidate to win the weight increase. Such as the following answer -

2. I would like to ask, you have just promised wages, there are no other aspects of the preferential policies, such as insurance and training.

This answer, usually make the examiner think you are responsible for their own, more careful consideration to the question (with or without insurance), and to make progress (with or without training). Obviously, this answer will make your body decent highlight increased sharply.






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